Although he did not give specifics, it was a heads up that a change was coming. There was also an “Under the Hood” where Dominique Goupil, president of FMI, suggested the licensing model for FileMaker 13 would evolve. Many of the new features were designed to help developers and users create more effective mobile solutions. FileMaker Go TodayĪt the 2013 FileMaker Developer Conference, FMI showed a preview of the FileMaker 13 product line. And that is what FMI did with FileMaker Go 13. At some point, the company must pivot and make a return on the investment (ROI). However, if you know anything about pricing (one of my favorite topics), a penetration strategy is not financially stable indefinitely. The market penetration that FMI received from making FileMaker Go 12 was good for the company and the community.
This was great for users because anyone could get up and running for almost nothing.
In fact, if your database was uploaded to a hosting provider, you could deploy a FileMaker solution to iOS devices for as little as $29/month. Anyone could and install it through the App Store.ĭuring the FileMaker 12 product life cycle, customers got used to using FileMaker Go for free.You did not have to pay for it to test it, and.This was a great marketing move because it removed two significant barriers: Anyone could download it from the App Store. When FileMaker 12 was released, FMI made FileMaker Go 12 a free app. It also made it challenging for companies to submit payment and then install the app on multiple devices through iTunes. Although there are other apps with premium prices, these prices did deter some customers from using FileMaker Go. $20/$40 is considered expensive for apps in the App Store. Each app was a one-time purchase for unlimited use.
The price of the iPhone app was $20 and the iPad app was $40. It was originally two separate apps, one for the iPhone and another for the iPad. Then in 2010 ( circa FileMaker Pro 11), FileMaker, Inc., (FMI) released FileMaker Go. FileMaker Server was sold for a fixed price of $1,000. FileMaker Pro was sold (and still is) by the number of installs, starting around $300 per computer. A History Lessonīefore FileMaker Go, the FileMaker family consisted of FileMaker Pro (client) and FileMaker Server. Since it seems to be a controversial topic, here are my thoughts. In a recent post, The State of FileMaker 13, a couple of readers wrote comments expressing frustration with the licensing costs of FileMaker 13, especially FileMaker Go.
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